About Us

EdenzGrain was founded by Geo Joseph, who carries forward a legacy of excellence in the timber industry. The journey began in 1995 when Geo’s father, V.J. Joseph, started a wholesale timber business in Kerala, specializing in Indian rosewood. With nearly three decades of experience, Geo joined the family business after earning his Master's in Business Administration.

Geo's passion for the industry led to a significant discovery of tonewood through a partnership with another timber business. Fascinated by its importance and impact on the music industry, Geo delved deep into the study of tonewood, realizing its potential in crafting superior guitar accessories.

This passion and expertise culminated in the creation of EdenzGrain, where we are dedicated to providing high-quality tonewood guitar accessories, blending tradition with innovation to serve musicians worldwide.

Why we also sell cricket gear?

Edenzgrain's foray into selling cricket items such as bats, pads, and gloves stems from the deep-rooted passion of its owner, Geo Joseph. From a young age, Geo developed a profound love for cricket, a sport that captivated him and significantly shaped his childhood. This enduring affection for the game inspired him to incorporate cricket equipment into Edenzgrain's offerings. By combining his personal passion with his business acumen, Geo aims to provide high-quality cricket gear to fellow enthusiasts, ensuring they have access to the best products to enjoy the sport he cherishes so deeply.